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Soapbox Engage Blog

Online engagement news and strategies for changemakers

Grow Nonprofit Resilience Through E-commerce with the Soapbox Engage Shop app

by Soapbox Engage on October 03, 2025

Grow Nonprofit Resilience Through E-commerce with the Soapbox Engage Shop app

In recent years, nonprofit and member-based organizations have increasingly turned to e-commerce as a strategic revenue stream. Some key trends and statistics help illustrate why:

  • Online giving continues to climb in importance. For small nonprofits, online giving now makes up about 13.4% of total revenue; for medium nonprofits it’s about 8.3%, and for large nonprofits roughly 4.1%.

  • Donations are shifting to more frequent, recurring models. Monthly giving (or similar regular/subscription style support) is growing as donors prefer predictable, ongoing involvement.

  • E-commerce overall is booming, with more consumers choosing online purchases than ever before. Nonprofits that adapt can tap into these same behaviors to drive mission-aligned support.

  • By relying solely on donations and grants, organizations leave themselves vulnerable. Diversifying with e-commerce helps stabilize revenue and build deeper engagement.

Read more »
 

Fundraising Weekly - September 30, 2025

by Ryan Ozimek on September 30, 2025
Tags:Fundraising Weekly, Ryan Ozimek

Fundraising Weekly Newsletter

Issue 270

Happy Tuesday, fundraisers!

This week we’re bringing you a mix of lessons learned and practical tools to help your nonprofit grow. From insights out of NPSP Day Minneapolis to guidance on handling multi-year grants and securing major gifts, there’s something here for every fundraising leader. Hope you have a wonderful week!

You can receive the Fundraising Weekly newsletter each Tuesday by subscribing today!

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PUB Crawl - September 29, 2025

by Ryan Ozimek on September 29, 2025
Tags:PUB Crawl, Ryan Ozimek

PUB Crawl Newsletter

Happy Monday, Trailblazers! Who’s ready for the week ahead?

This week I’m excited to bring you a recap of NPSP Day San Francisco. September took the NPSP Day tour to both Minneapolis and San Francisco— and it’s heading to New York next week! If you’re in the NY area, we’d love to see you there. We still have tickets available so just scroll on down to the events section of this newsletter, and check out the other awesome opportunities and conversations happening in the Trailblazer community along the way!

Don't forget, you can have the goodness of the PUB Crawl delivered into your inbox each Monday morning by subscribing today!

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NPSP Day San Francisco 2025: Key Takeaways and Nonprofit Resources

by Soapbox Engage on September 25, 2025

Attendees gathered for NPSP Day San Francisco 2025

Last week, we took NPSP Day back to San Francisco! This time we had the privilege of hosting the day at SPUR’s centrally located penthouse downtown, with floor-to-ceiling windows, an outdoor balcony, and plenty of natural light to match the energy in the room. Huge thanks to Michelle and the rest of the SPUR team for letting us use their beautiful space!

Attendees traveled from as far away as Sacramento to join local Salesforce admins for a day of learning, problem-solving, and connection. For many in the community, this was one of the first opportunities in years to meet other nonprofit Salesforce users in person. A special thanks to Staci and Katie from Idlewild Partners (our cohost) for helping make this opportunity possible!

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Fundraising Weekly - September 23, 2025

by Ryan Ozimek on September 23, 2025
Tags:Fundraising Weekly, Ryan Ozimek

Fundraising Weekly Newsletter

Issue 269

Happy Tuesday, fundraisers!

This week’s Fundraising Weekly is packed with practical strategies to help you engage donors and maximize your impact. From hosting safe and successful fundraising events to crafting appeals that truly resonate, we’ve got tips to sharpen every part of your fundraising approach. Read on!

You can receive the Fundraising Weekly newsletter each Tuesday by subscribing today!

Read more »
 

NPSP Day Minneapolis 2025: Lessons Learned & Tools for Success

by Soapbox Engage on September 22, 2025

Attendees gathered for NPSP Day Minneapolis 2025

Get ready for another NPSP Day recap! On September 11, NPSP Day landed in Minneapolis at the historic Grain Exchange, where local nonprofits, schools, and Salesforce pros came together for a day of learning, problem-solving, and connection. The weather couldn’t have been more perfect: a crisp, sunny September day that matched the energy in the room.

It was inspiring to see so many Minnesota-based Catholic schools diving into their Salesforce journeys with NPSP, alongside seasoned community champions like Nick Lindberg, Stephanie King, and Jason Samuels.

Whether folks were brand new to Salesforce or a longtime power user, the conversations captured the spirit of what makes NPSP Days special: collaboration, curiosity, and a whole lot of ah-ha moments.

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PUB Crawl - September 22, 2025

by Ryan Ozimek on September 22, 2025
Tags:PUB Crawl, Ryan Ozimek

PUB Crawl Newsletter

Happy Monday, Trailblazers— and happy first day of fall! It’s hard to believe we’re getting ready to wrap up Q3!

I’m excited to share this week’s newsletter with you. We’ve got a recap of the recent NPSP Day in Minneapolis, which brought together a fantastic and energetic group of nonprofit professionals to strategize around the NPSP, NPC, and all things Salesforce for nonprofits. There’s also some great conversations, questions, and opportunities to connect with fellow Trailblazers, so dig in!

Don't forget, you can have the goodness of the PUB Crawl delivered into your inbox each Monday morning by subscribing today!

Read more »
 

How to Put On a Safe Fundraising Event: 5 Key Steps

by Soapbox Engage on September 17, 2025

How to Put On a Safe Fundraising Event: 5 Key Steps

Events are one of the most effective ways to engage your community and raise support for your cause, whether it's a charity 5K, swanky gala, or laid-back gathering to cap off your latest peer-to-peer campaign. But ensuring everyone’s safety, from guests to volunteers, adds a crucially important layer of planning.

Creating a thoughtful safety strategy for your event means considering all the possible risks, developing strategies to prevent as many as you can, and having a plan ready in the event of emergencies. In this guide, we’ll cover five key steps your nonprofit should take to prioritize safety (and protect your peace of mind) at its next event.

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Fundraising Weekly - September 16, 2025

by Ryan Ozimek on September 16, 2025
Tags:Fundraising Weekly, Ryan Ozimek

Fundraising Weekly Newsletter

Issue 268

Happy Tuesday, fundraisers!

This week’s newsletter is all about keeping donors engaged and your fundraising running smoothly. From reducing donation abandonment rates to launching a reliable monthly giving program, check out these practical strategies you can put to work right away!

You can receive the Fundraising Weekly newsletter each Tuesday by subscribing today!

Read more »
 

PUB Crawl - September 15, 2025

by Ryan Ozimek on September 15, 2025
Tags:PUB Crawl, Ryan Ozimek

PUB Crawl Newsletter

Happy Monday, Trailblazers!

I had an amazing time in Minneapolis last week, where about 40 folks joined us for NPSP Day! We dug into some great conversations around data hygiene, reports and dashboards, automations, online fundraising, Nonprofit Cloud, Experience Cloud, and more. Stay tuned for a full recap soon—and for Bay Area Trailblazers, there’s still time to join us for NPSP Day San Francisco THIS THURSDAY!

Now, keep scrolling for the latest Trailblazer updates!

Don't forget, you can have the goodness of the PUB Crawl delivered into your inbox each Monday morning by subscribing today!

Read more »
 

Fundraising Weekly - September 9, 2025

by Ryan Ozimek on September 09, 2025
Tags:Fundraising Weekly, Ryan Ozimek

Fundraising Weekly Newsletter

Issue 267

Happy Tuesday, Fundraisers!

This week’s newsletter is here to help you strategize ahead of the busy giving season. From future-proofing your corporate giving strategy to building more emotionally intelligent donor conversations, these tips will help you connect with supporters in deeper, lasting ways. We’re also sharing tips on optimizing your year-end giving pages, boosting direct mail response, and keeping peer-to-peer fundraisers engaged all year. Dive in!

You can receive the Fundraising Weekly newsletter each Tuesday by subscribing today!

Read more »
 

PUB Crawl - September 8, 2025

by Ryan Ozimek on September 08, 2025
Tags:PUB Crawl, Ryan Ozimek

PUB Crawl Newsletter

Happy Monday, Trailblazers! I’m heading to Minneapolis this week for NPSP Day, and if you’re in the Bay Area, don’t miss your chance to join us at NPSP Day San Francisco next week!

Read on for all the latest Trailblazer updates and community highlights.

Don't forget, you can have the goodness of the PUB Crawl delivered into your inbox each Monday morning by subscribing today!

Read more »
 

Optimize Your Soapbox Engage Giving Pages for Year-End Fundraising

by Soapbox Engage on September 04, 2025

Introducing Gift Designations: Empower Donors, Simplify Fund Management

The 2025 year-end giving season is shaping up to be one of the most competitive and opportunity-filled periods nonprofits have seen in years. With digital fundraising continuing to surge, donor-advised funds on the rise, and recurring giving programs becoming a must-have for sustainability, organizations that prepare their donation pages now will be best positioned to capture generosity before December 31.

In 2025, donors expect frictionless online giving experiences, mobile-first design, and transparent impact stories. The good news? With Soapbox Engage, you already have powerful tools at your fingertips to meet these expectations and inspire more giving.

Read more »
 

7 Tips to Future-Proof Your Corporate Giving Strategy

by Soapbox Engage on September 02, 2025

Introducing Gift Designations: Empower Donors, Simplify Fund Management

Corporate giving is evolving faster than ever. Companies are launching more employee-driven programs, integrating social impact into their brand identity, and seeking deeper community connections. For nonprofits, that means a wealth of opportunities to increase funding, awareness, and long-term partnerships. That is, if you know how to position yourself for the future.

Read more »
 

Fundraising Weekly - September 2, 2025

by Ryan Ozimek on September 02, 2025
Tags:Fundraising Weekly, Ryan Ozimek

Fundraising Weekly Newsletter

Issue 266

Happy Tuesday, and welcome to the first September 2025 edition of the Fundraising Weekly! That’s right, year-end fundraising prep is upon us and you can expect the rest of the year to be a blur from here. But take a deep breath! This community has your back.

Scroll on down for the latest fundraising ideas and strategies related to volunteer recruitment, major gifts, and building relationships!

You can receive the Fundraising Weekly newsletter each Tuesday by subscribing today!

Read more »
 

PUB Crawl - September 1, 2025

by Ryan Ozimek on September 01, 2025
Tags:PUB Crawl, Ryan Ozimek

PUB Crawl Newsletter

Happy Monday, Trailblazers!

I’ll keep this quick since many of you are enjoying the holiday, but I wanted to send one last reminder for anyone in the Minneapolis area: NPSP Day Minneapolis is happening next Thursday, and there are still a few spots left! If you have any questions, just hit reply to this email and I’ll be glad to help.

Now, keep scrolling for the latest Trailblazer updates!

Don't forget, you can have the goodness of the PUB Crawl delivered into your inbox each Monday morning by subscribing today!

Read more »
 

Fundraising Weekly - August 26, 2025

by Ryan Ozimek on August 26, 2025
Tags:Fundraising Weekly, Ryan Ozimek

Fundraising Weekly Newsletter

Issue 265

Happy Tuesday, Fundraisers!

This week’s newsletter covers some of the biggest opportunities (and challenges) in fundraising today. From sparking curiosity in your direct mail, to strengthening financial transparency, to rethinking monthly giving, these insights will help you connect more deeply with donors and keep your fundraising efforts strong! Dig in!

You can receive the Fundraising Weekly newsletter each Tuesday by subscribing today!

Read more »
 

PUB Crawl - August 25, 2025

by Ryan Ozimek on August 25, 2025
Tags:PUB Crawl, Ryan Ozimek

PUB Crawl Newsletter

Happy Monday, Trailblazers!

This week’s PUB Crawl is full of gems from the community— upcoming NPSP Days, the Canadian Community Sprint, and some great takeaways from last week’s AMA. Be sure to check out the Winter ’26 pre-release links and the big news about the brand-new open-source Grants Content Kit!

Don't forget, you can have the goodness of the PUB Crawl delivered into your inbox each Monday morning by subscribing today!

Read more »
 

PUB Crawl - August 11, 2025

by Ryan Ozimek on August 11, 2025
Tags:PUB Crawl, Ryan Ozimek

PUB Crawl Newsletter

Happy Monday, Trailblazers! I’m happy to report I am in vacation mode, soaking up the sun and recharging ahead of the busiest time of the year for nonprofit staff and the tech experts who serve them. I hope wherever you are in the world, you’re able to take a pause as well!

As always, the PUB Crawl is here, ready to fuel you with knowledge for the week ahead. There are some fantastic conversions happening, including one around tracking pledge acknowledgements that excites me personally, as our Donations app now supports pledge payments!

Dig in!

Don't forget, you can have the goodness of the PUB Crawl delivered into your inbox each Monday morning by subscribing today!

Read more »
 

Fundraising Weekly - August 5, 2025

by Ryan Ozimek on August 05, 2025
Tags:Fundraising Weekly, Ryan Ozimek

Fundraising Weekly Newsletter

Issue 262

Happy Tuesday, Fundraisers!

It’s August, and before we know it, it’ll be time to dive into year-end fundraising prep. It’s true that nearly a third of all giving occurs in the final month of the year, which can feel like a lot of pressure. Here’s helpful blog post that’s all about building a successful year-end fundraising campaign. Hopefully staying ahead in your planning will alleviate some of that pressure!

Keep scrolling for great fundraising content related to gift designations, direct mail campaigns, and P2P fundraising!

You can receive the Fundraising Weekly newsletter each Tuesday by subscribing today!

Read more »
 
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