Soapbox Engage Blog

Issue 157

Happy Tuesday, Fundraisers! And Happy August!

Any of you planning to attend the 2023 Bridge Conference this week? If so, stop by Booth #332 to chat with Soapbox Engage about the future of fundraising and marketing for nonprofits! We hope to see some of you there!

Scroll on down for the latest fundraising ideas and strategies relating to marketing tools, fundraising calendars, and post-prospect research!

You can receive the Fundraising Weekly newsletter each Tuesday by subscribing today!

Happy Monday, Trailblazers!

Any of you planning to attend the 2023 Bridge Conference this week? If so, stop by Booth #332 to chat with Soapbox Engage about the future of fundraising and marketing for nonprofits! I hope to see some of you there!

Scroll on down for the latest solutions, ideas, and questions from the Trailblazer community!

Don't forget, you can have the goodness of the PUB Crawl delivered into your inbox each Monday morning by subscribing today!

Online giving has been one of the most important game changers for nonprofits. With a good website, your organization has the opportunity to accept more donations in a short time than ever before.

It’s simple to receive gifts online. The trick is motivating people to give and follow through with the entire process.

Issue 156

Happy Tuesday, Fundraisers!

Have you evaluated your process for acquiring donors lately? Prospecting, or the process of identifying and learning about donors with a high likelihood of giving major gifts, is a crucial part of fundraising. But once you’ve done the research, what’s next? Learn what steps to take in this guide.

Scroll on down for the latest fundraising ideas and strategies relating to Get Z donors, nonprofit storytelling, and recurring giving programs!

You can receive the Fundraising Weekly newsletter each Tuesday by subscribing today!

Happy Monday, Trailblazers!

It’s truly hard to believe how fast the summer is moving. August? Next week? Whew! Pay close attention to upcoming events and the Nonprofit and Education MindShare Group, because community events are really picking up for the end of summer and fall!

Scroll on down for the latest solutions, ideas, and questions from the Trailblazer community!

Don't forget, you can have the goodness of the PUB Crawl delivered into your inbox each Monday morning by subscribing today!

It takes a lot of work to solicit major gifts to fund your nonprofit’s mission. If you’ve already completed the research portion of your efforts, you’re one step ahead.

Prospecting, or the process of identifying and learning about donors with a high likelihood of giving major gifts, is a crucial part of fundraising. But once you’ve combed through your donor database and found individuals with both the financial capacity and willingness to give to your cause in large amounts, what comes next?

We’ll break down these five steps your nonprofit can take to pave the way for successfully securing major gifts:

There is a lot of discussion in fundraising about “the ask.” And while asking your donors is an important part of fundraising, we know it’s far from the only one! There are a lot of steps involved in cultivating new donors, and stewarding them once you have them. It can be hard to keep track of it all, especially when you have multiple team members. That’s why a fundraising calendar is so useful.

Fundraising calendars are designed to outline donor correspondence, campaign timelines, special events, benchmark dates, and other noteworthy occurrences that your fundraising team will be engaged in over the course of the year.

Issue 155

Happy Tuesday, Fundraisers!

Social media is an essential tool for nonprofit marketing, considering over 70% of individuals in the US use some form of social media. Check out this post to learn how you can leverage social media for fundraising!

Scroll on down for the latest fundraising ideas and strategies relating to event planing, donor cultivation, and nonprofit boards!

You can receive the Fundraising Weekly newsletter each Tuesday by subscribing today!

Happy Monday Trailblazers! Whew, things really seem to be picking up this summer! It’s getting harder to fit all the upcoming events into this newsletter, but I will continue to do my very best. :)

Speaking of upcoming events! Next month Soapbox Engage will be at the Bridge Conference, and we cannot wait to dig into all sorts of exciting conversations around integrated marketing, fundraising, and nonprofit tech. Perhaps we will see you there?

Scroll on down for the latest solutions, questions, and ideas from the Trailblazer community!

Don't forget, you can have the goodness of the PUB Crawl delivered into your inbox each Monday morning by subscribing today!

Gen Z is the largest and most diverse generation in U.S. history. Born between 1995 and 2010, Gen Z makes up 27% of the U.S. population. And this large group of people is now developing their giving practices. Gen Z are different from the Millenials, Gen X, and Boomer donors you may already be used to engaging with.

If you want to reach Gen Z and have them contribute to your cause, you need to be tailoring your fundraising to them. Don’t just repeat what you’ve already been doing for their elders.

On that note, here are 3 ways your nonprofit organization can engage Gen Z!

Issue 154

Happy Tuesday, Fundraisers!

Do you know the difference between crowdfunding and peer-to-peer fundraising? Take a moment to brush up on these strategies before the rush of the fundraising season! This guide unpacks the basics and provides top strategies for both!

Scroll on down for the latest fundraising ideas and strategies relating to direct mail fundraising, SEO, and event fundraisers!

You can receive the Fundraising Weekly newsletter each Tuesday by subscribing today!

Happy Monday, Trailblazers!

Later this month, I’ll be speaking at Tahoe Dreamin' '23, the annual community-led Salesforce conference in Lake Tahoe. I’ll be walking folks through the next generation of Salesforce nonprofit offerings and providing guidance on recommended decision paths critical to nonprofits using the NPSP. Head here for conference info and registration details. I hope to see you there!

Scroll on down for the latest solutions, ideas, and questions from the Trailblazer community!

Don't forget, you can have the goodness of the PUB Crawl delivered into your inbox each Monday morning by subscribing today!

Issue 153

Happy Tuesday, and happy 4th of July for our American friends!

Yesterday, we sent out our monthly Soapbox Engage newsletter. If you haven’t already subscribed, this is a great way to stay up-to-date on our latest product updates, upcoming community events and webinars, and an endless supply of nonprofit tech and fundraising knowledge on our blog. Subscribe here!

Scroll on down for the latest fundraising ideas and strategies relating to auctions, AI for nonprofits, and fundraising calendars!

You can receive the Fundraising Weekly newsletter each Tuesday by subscribing today!

Happy Monday, Trailblazers! And welcome to July!

Have you explored the Soapbox Engage blog lately? We have been adding more Salesforce and #nptech content lately, covering exciting topics like Salesforce Marketing Cloud, Nonprofit Cloud, and Einstein GPT. And we’re always open to topic suggestions. What are you interested in learning more about?

Scroll on down for the latest solutions, ideas, and questions from the Trailblazer community!

Don't forget, you can have the goodness of the PUB Crawl delivered into your inbox each Monday morning by subscribing today!

Earlier this year, we released Donations Modals, which is game-changing for all fundraisers who use the Soapbox Engage suite of tools! Donations Modals make donating as lightweight and straightforward as possible for your supporters. And fewer barriers to giving means more money raised for your cause!

Get ready to drive revenue with Donation app modals! See higher conversion rates with:

Issue 152

Happy Tuesday, Fundraisers!

I’d love to share another free resource with you all this week. This one is all about tools and strategies for optimizing online donations. You can download the Complete Guide to Online Donations for free here!

Scroll on down for the latest fundraising ideas and strategies relating to Salesforce Nonprofit Cloud, top 2023 fundraising trends, and nonprofit financial management!

You can receive the Fundraising Weekly newsletter each Tuesday by subscribing today!

Happy Monday, Trailblazers! Have you subscribed to our other weekly newsletter? We send out curated content from trusted fundraising professionals each Tuesday. Subscribe to the Fundraising Weekly for the latest fundraising trends, ideas, and best practices!

Scroll on down for the latest solutions, ideas, and questions from the Trailblazer community!

Don't forget, you can have the goodness of the PUB Crawl delivered into your inbox each Monday morning by subscribing today!

Salesforce Marketing Cloud is a digital marketing platform that automates marketing across email, social media, mobile apps, SMS, websites, and more. You may already be using Salesforce Marketing Cloud to send a recurring newsletter, or to announce an event. But are you making the most of everything this technology has to offer?

Keep reading to find out how you can make the most of Salesforce Marketing Cloud for your nonprofit organization.

Issue 151

Happy Tuesday, Fundraisers!

In the summertime, it’s a good idea to evaluate your fundraising strategies before the big year-end campaign push. Online fundraising is a critical component of any development strategy!

Online fundraising has many facets and dynamics. Effective online fundraising can be broken down into three components: storytelling, relationships, and optimization. This Definitive Guide to Online Fundraising has all the tips, insights, and strategies you need to incorporate each of these components into your online fundraising strategy. Bookmark it for regular reference and make sure it stays handy year-round.

Scroll on down for the latest fundraising ideas and strategies relating to data-driven marketing, grant management, and volunteer management!

You can receive the Fundraising Weekly newsletter each Tuesday by subscribing today!

Happy Monday, Trailblazers! And Happy Juneteenth! Take a moment today to read about the historical legacy of Juneteenth and consider honoring the holiday by supporting Black-owned businesses in your community.

Scroll on down for the latest solutions, ideas, and questions from the Trailblazer community!

Don't forget, you can have the goodness of the PUB Crawl delivered into your inbox each Monday morning by subscribing today!