Fundraising Weekly - Aug 29, 2023

Fundraising Weekly Newsletter

Issue 161

Happy Tuesday, Fundraisers! It’s the end of August, which means we are just under 3 months away from Giving Tuesday 2023.

If you are wondering what you can be doing now to position your nonprofit for maximum success, here are 10 Giving Tuesday FAQs. Things like “When should organizations begin planning a Giving Tuesday campaign?” and “Is online giving critical for Giving Tuesday success?” Plus some helpful insights on peer-to-peer campaigns, recurring gifts, campaign timelines, and hashtags. Much to consider!

Scroll on down for the latest fundraising ideas and strategies relating to nonprofit budgets, holiday fundraising campaigns, cybersecurity, and more!

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Great Fundraising Posts

3 Ways Nonprofit Marketing Is Different from For-Profit

Tim Forbes (Soapbox Engage)

When you think of marketing in the world, you likely think of the for-profit marketing techniques you see day to day. But nonprofit marketing uses a different approach. Understanding the differences between nonprofit and for-profit marketing is crucial for creating an effective marketing strategy. In this post, Tim shares three key differences.

The Small Nonprofit’s Guide to Budgeting

Sandy Rees (Get Fully Funded)

A budget is a critical tool in managing your organization. But many small nonprofits are operating without one! This blog serves as a helpful guide for your organization to build your budget.

3 Ways to Approach Fundraising Around the Great Wealth Transfer

Patrick Schmitt (NonProfitPro)

The “Great Wealth Transfer,” where an estimated 73 million baby boomers leave their money to their children, is underway. Have you already figured out how to incorporate this into your fundraising? This blog post shares the details of the Great Wealth Transfer, and how your nonprofit organization can take advantage of it.

5 Tips for Planning A Fundraising Campaign Around a Holiday

The ENGAGE Blog (The ENGAGE Blog)

From Mother’s Day campaigns to Christmas fundraisers, holiday fundraising campaigns are very successful. But it’s not the holiday alone that makes these campaigns worthwhile. This blog post offers five tips to help make your holiday fundraising campaign a success.

6 Steps to Take Nonprofit Cybersecurity Seriously

Tim Forbes (Soapbox Engage)

Nonprofits are a prime target for cyber-attacks. However, a lot of organizations don't even have this on their radar at all. This blog post offers six tips to help your organization take cybersecurity seriously.

Silent Auction Bid Sheets An Art Worth Mastering

Tamara Varner (Greater Giving)

Planning a successful silent auction involves several key elements, and one of the most critical is the bid sheet. A well-designed bid sheet can make a significant difference in your event’s fundraising efforts. This guide from greater giving walks you through the essentials of crafting an effective silent auction bid sheet that maximizes bids and engagement.

Dissatisfied Donors Drive Drop in Giving

Richard Perry (Veritus Group)

There was a drop in giving last year, and people have many different explanations for why they think it happened. However, the truth of the matter is, donor dissatisfaction is what drives donors to reduce their giving more than any other factor in philanthropy. This blog post explores some of the key things that drive donor dissatisfaction, so you’re able to avoid them!

6 Branding Essentials for Your Nonprofit Website Design

fundraisingIP (fundraisingIP)

Your nonprofit’s website is one of the most important tools of your organization. It is not only important to consider the function of your website, but also how well your digital presence conveys your identity and communicates your brand to your audience. This blog post offers six branding essentials to make sure your website is designed optimally.

What Happens When We Don’t Understand the Why of Giving

Jim Langley (Market Smart)

The reasons we think donors are motivated to give, and the reasons they actually decide to give don’t always line up. And if you try to force their reasoning into what you thought in order to make your recording easy, you’re doing a disservice to your donors and your fundraising strategy. In this blog post, Jim explains the necessity of recognizing the different motivations of your donors.