Soapbox Engage Blog

Issue 159

Happy Tuesday, Fundraisers!

It’s mid August, and before we know it, September will be here! It’s time to start thinking about year-end fundraising prep. It’s true that nearly a third of all giving occurs in the final month of the year, which can feel like a lot of pressure. I dug up a helpful blog post that’s all about building a successful year-end fundraising campaign. Hopefully staying ahead in your planning will alleviate some of that pressure!

Scroll on down for the latest fundraising ideas and strategies relating to donor acquisition, text-to-give, and fundraising performance measurement!

You can receive the Fundraising Weekly newsletter each Tuesday by subscribing today!

Recently, Giving U.S.A released their 2023 report on giving trends in the U.S. Here is a helpful summary from BWF. There is a lot of useful data that can inform your nonprofit’s fundraising strategies.

Giving has declined over the last year. In 2020 and 2021, we saw historic highs in giving, due to the onset of the Covid-19 pandemic, and racial justice being a major national conversation. Charities received $499.33 billion in support in 2022, which is down from $516.65 billion in 2021. Fewer people are making charitable donations and Americans are now donating only 1.7% of their disposable income.

Happy Monday, Trailblazers!

Hard to believe it’s already time to start thinking about Winter ’24 release readiness! Part of me feels like the summer is still just getting started! Wishing you all a wonderful week with a balance of productivity and ease.

Scroll on down for the latest solutions, ideas, and questions from the Trailblazer community!

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Issue 158

Happy Tuesday, Fundraisers!

Anyone else have a wonderful time gathering new fundraising and marketing knowledge at the Bridge Conference last week? At Soapbox Engage, we’re feeling revitalized and ready to continue serving nonprofits through the technology sector! What conferences are you looking forward to attending this Fall? We’d love to hear what’s on the horizon for you— maybe we’ll see you there!

Scroll on down for the latest fundraising ideas and strategies relating to website conversions, social media marketing, and capital campaigns!

You can receive the Fundraising Weekly newsletter each Tuesday by subscribing today!

Happy Monday, Trailblazers!

We had a wonderful time connecting with organizations at the Bridge Conference last week. Feeling revitalized for a new week of serving nonprofits through the technology sector! What conferences are you looking forward to attending? I’d love to hear what’s on the horizon for you!

Scroll on down for the latest solutions, ideas, and questions from the Trailblazer community!

Don't forget, you can have the goodness of the PUB Crawl delivered into your inbox each Monday morning by subscribing today!

In May, Salesforce announced their newest iteration on the Nonprofit Cloud– Nonprofit Cloud for Grantmaking. As of July 18, this innovation became fully available. This new addition to Nonprofit Cloud is supposed to track, manage, and deliver funding programs to drive stronger outcomes. Do you want more information on what that can look like for your organization? Keep reading for an overview.

Issue 157

Happy Tuesday, Fundraisers! And Happy August!

Any of you planning to attend the 2023 Bridge Conference this week? If so, stop by Booth #332 to chat with Soapbox Engage about the future of fundraising and marketing for nonprofits! We hope to see some of you there!

Scroll on down for the latest fundraising ideas and strategies relating to marketing tools, fundraising calendars, and post-prospect research!

You can receive the Fundraising Weekly newsletter each Tuesday by subscribing today!

Happy Monday, Trailblazers!

Any of you planning to attend the 2023 Bridge Conference this week? If so, stop by Booth #332 to chat with Soapbox Engage about the future of fundraising and marketing for nonprofits! I hope to see some of you there!

Scroll on down for the latest solutions, ideas, and questions from the Trailblazer community!

Don't forget, you can have the goodness of the PUB Crawl delivered into your inbox each Monday morning by subscribing today!

Online giving has been one of the most important game changers for nonprofits. With a good website, your organization has the opportunity to accept more donations in a short time than ever before.

It’s simple to receive gifts online. The trick is motivating people to give and follow through with the entire process.

Issue 156

Happy Tuesday, Fundraisers!

Have you evaluated your process for acquiring donors lately? Prospecting, or the process of identifying and learning about donors with a high likelihood of giving major gifts, is a crucial part of fundraising. But once you’ve done the research, what’s next? Learn what steps to take in this guide.

Scroll on down for the latest fundraising ideas and strategies relating to Get Z donors, nonprofit storytelling, and recurring giving programs!

You can receive the Fundraising Weekly newsletter each Tuesday by subscribing today!

Happy Monday, Trailblazers!

It’s truly hard to believe how fast the summer is moving. August? Next week? Whew! Pay close attention to upcoming events and the Nonprofit and Education MindShare Group, because community events are really picking up for the end of summer and fall!

Scroll on down for the latest solutions, ideas, and questions from the Trailblazer community!

Don't forget, you can have the goodness of the PUB Crawl delivered into your inbox each Monday morning by subscribing today!

It takes a lot of work to solicit major gifts to fund your nonprofit’s mission. If you’ve already completed the research portion of your efforts, you’re one step ahead.

Prospecting, or the process of identifying and learning about donors with a high likelihood of giving major gifts, is a crucial part of fundraising. But once you’ve combed through your donor database and found individuals with both the financial capacity and willingness to give to your cause in large amounts, what comes next?

We’ll break down these five steps your nonprofit can take to pave the way for successfully securing major gifts:

There is a lot of discussion in fundraising about “the ask.” And while asking your donors is an important part of fundraising, we know it’s far from the only one! There are a lot of steps involved in cultivating new donors, and stewarding them once you have them. It can be hard to keep track of it all, especially when you have multiple team members. That’s why a fundraising calendar is so useful.

Fundraising calendars are designed to outline donor correspondence, campaign timelines, special events, benchmark dates, and other noteworthy occurrences that your fundraising team will be engaged in over the course of the year.

Issue 155

Happy Tuesday, Fundraisers!

Social media is an essential tool for nonprofit marketing, considering over 70% of individuals in the US use some form of social media. Check out this post to learn how you can leverage social media for fundraising!

Scroll on down for the latest fundraising ideas and strategies relating to event planing, donor cultivation, and nonprofit boards!

You can receive the Fundraising Weekly newsletter each Tuesday by subscribing today!

Happy Monday Trailblazers! Whew, things really seem to be picking up this summer! It’s getting harder to fit all the upcoming events into this newsletter, but I will continue to do my very best. :)

Speaking of upcoming events! Next month Soapbox Engage will be at the Bridge Conference, and we cannot wait to dig into all sorts of exciting conversations around integrated marketing, fundraising, and nonprofit tech. Perhaps we will see you there?

Scroll on down for the latest solutions, questions, and ideas from the Trailblazer community!

Don't forget, you can have the goodness of the PUB Crawl delivered into your inbox each Monday morning by subscribing today!

Gen Z is the largest and most diverse generation in U.S. history. Born between 1995 and 2010, Gen Z makes up 27% of the U.S. population. And this large group of people is now developing their giving practices. Gen Z are different from the Millenials, Gen X, and Boomer donors you may already be used to engaging with.

If you want to reach Gen Z and have them contribute to your cause, you need to be tailoring your fundraising to them. Don’t just repeat what you’ve already been doing for their elders.

On that note, here are 3 ways your nonprofit organization can engage Gen Z!

Issue 154

Happy Tuesday, Fundraisers!

Do you know the difference between crowdfunding and peer-to-peer fundraising? Take a moment to brush up on these strategies before the rush of the fundraising season! This guide unpacks the basics and provides top strategies for both!

Scroll on down for the latest fundraising ideas and strategies relating to direct mail fundraising, SEO, and event fundraisers!

You can receive the Fundraising Weekly newsletter each Tuesday by subscribing today!

Happy Monday, Trailblazers!

Later this month, I’ll be speaking at Tahoe Dreamin' '23, the annual community-led Salesforce conference in Lake Tahoe. I’ll be walking folks through the next generation of Salesforce nonprofit offerings and providing guidance on recommended decision paths critical to nonprofits using the NPSP. Head here for conference info and registration details. I hope to see you there!

Scroll on down for the latest solutions, ideas, and questions from the Trailblazer community!

Don't forget, you can have the goodness of the PUB Crawl delivered into your inbox each Monday morning by subscribing today!

Issue 153

Happy Tuesday, and happy 4th of July for our American friends!

Yesterday, we sent out our monthly Soapbox Engage newsletter. If you haven’t already subscribed, this is a great way to stay up-to-date on our latest product updates, upcoming community events and webinars, and an endless supply of nonprofit tech and fundraising knowledge on our blog. Subscribe here!

Scroll on down for the latest fundraising ideas and strategies relating to auctions, AI for nonprofits, and fundraising calendars!

You can receive the Fundraising Weekly newsletter each Tuesday by subscribing today!

Happy Monday, Trailblazers! And welcome to July!

Have you explored the Soapbox Engage blog lately? We have been adding more Salesforce and #nptech content lately, covering exciting topics like Salesforce Marketing Cloud, Nonprofit Cloud, and Einstein GPT. And we’re always open to topic suggestions. What are you interested in learning more about?

Scroll on down for the latest solutions, ideas, and questions from the Trailblazer community!

Don't forget, you can have the goodness of the PUB Crawl delivered into your inbox each Monday morning by subscribing today!