Is your nonprofit embracing the realm of e-commerce? If not, then now is the time. E-commerce has become a crucial adaptation for nonprofits in recent years, offering a valuable avenue to generate additional income, meet funding goals, and advance your mission by selling items through an online store.

However, deciding what to sell can be a dilemma. While some organizations can readily identify physical products, others may find it more challenging. That's where incorporating digital products into your e-commerce shop proves beneficial. Digital products are advantageous for nonprofits as they have enduring value, entail minimal overhead costs, and are accessible to a broader customer base.

Have you added, or are you interested in adding an e-commerce store as an innovative source of funding? You’re not alone! An online store for people to shop can be a steady source of year-round revenue for your organization, which can be ideal for nonprofit oranigzations.

There are many platforms that can support your e-commerce store. For example, the Soapbox Engage Shop app allows you to create a customizable shopping experience to sell subscriptions, merchandise, or memberships while storing important customer/donor data in your CRM. Here are top things to consider when choosing an e-commerce platform.

After you’ve chosen an e-commerce platform, it’s time to focus on making whatever you’re selling as enticing as possible. That means you need to write compelling product descriptions that will boost your nonprofit merchandise sales.

It's a competitive fundraising world out there! As various sources for funding seem to be decreasing, many nonprofits are getting creative to diversify their fundraising streams. Grants and individual giving trends are shifting which leaves room for innovative funding solutions.

Having a variety of funding sources lays the groundwork for healthy, viable long-term success for many nonprofits. This creativity can include opening an online store for your nonprofit!

It's a competitive fundraising world out there! Many nonprofits are getting creative to diversify their fundraising streams, especially as various sources for funding seem to be decreasing. Grants and individual giving trends are shifting, leaving room for innovative funding solutions.

Having a variety of funding sources lays the groundwork for healthy, viable long-term success for many nonprofits. This creativity can include opening an online store for your nonprofit!

Let's explore some of the benefits of adding an e-commerce store to your networking and fundraising strategy and how to start your online store using the Soapbox Engage Shop app!

Nonprofit merchandise can help boost donations, build your brand, and educate people about valuable causes. Everyone from the American Cancer Society to the Heal the Bay organization uses e-commerce stores to advance their causes—and you can, too!

Keep reading to get some expert advice about adding an online store to your fundraising and brand awareness strategies for the greatest success.