If you’ve been in the fundraising game for a while, you likely know that the landscape is frequently shifting. Technology changes, habits change, the economy changes, and ultimately fundraising trends change as a result.

It is good to be connected to other fundraisers (or sources about fundraising, like this blog!) so you can share and receive knowledge about what is and isn’t working, and keep track of new trends that will impact your fundraising to implement them and stay ahead of the curve.

In today's digital age, technology has become an indispensable tool for nonprofit organizations striving to make a lasting impact. Salesforce, a leading customer relationship management (CRM) platform, has revolutionized the nonprofit sector with its cutting-edge features and functionalities.

Earlier this year, Salesforce announced the launch of Einstein GPT, the first generative AI CRM technology. With this technology, your nonprofit will be able to easily deliver personalized experiences to your organization’s supporters, get your work done faster so you can spend your time on more meaningful things, and easily create new experiences through your CRM without the need for knowledge around coding.

It’s the happiest season of all for fundraisers and a time for celebrating as all the hard work of the past year comes to fruition. Individuals gave more than $324 billion in 2021, and 30% of all donations come in during December, this means over $97 billion is headed your collective way in the next few weeks. That’s something to celebrate!

It’s true that online fundraising becomes more popular every year. But no matter what goes on online, one thing that will never go out of style is the fundraising letter. A compelling fundraising letter is one of the most valuable tools in your organization’s toolkit. A fundraising letter is a great way to connect with current and potential donors.

You can incorporate fundraising letters into your fundraising strategy all year long to help you raise support for new programs, get funding for capital campaigns, in-kind donations, sponsorships, and other types of support. These letters are also another opportunity to tell your story and demonstrate your organization's impact.

Check out the tips we have rounded up to help you write excellent fundraising letters!

Schools have faced serious challenges these past few years. State-level school funding has been at a low and private schools face their own struggles to make ends meet. In order for students to thrive in school, they need important resources like textbooks, nutritious lunches, enriching afterschool programs, and more — but what happens when there aren’t sufficient funds to cover the cost of these resources?

In many cases, the price of critical resources falls on educators. In the 2020-2021 school year, teachers spent an average of $750 out of their own pockets to enrich students' learning. Teachers need more support to provide students with the resources they need to succeed, and students need ample opportunities to reach their full potential.