It can be hard to keep up with everything in the news, but here’s a key announcement: GoFundMe Charity will be merging with GoFundMe.com. That means charity fundraising and individual crowdfunding campaigns will all be mixed together.
The premise of this change is to help donors and fundraisers find each other more easily across the globe. Unfortunately, this move will also leave many nonprofits without a donation page, and recurring donations and fundraising campaigns will close down.
Perhaps even more concerning, the end of GoFundMe Charity will also mean losing critical integrations with Eventbrite, Salesforce, and MailChimp (among others), which could damage some nonprofit’s fundraising strategies.
But we’re not here to just be the bearer of bad news. At Soapbox Engage, we pride ourselves on being problem-solvers! So, we wanted to take a moment to outline how you can take back control of your fundraising and actually get more out of your hard work!