As I pull myself together after celebrating the US men's curling team gold medal run, I've realized that there's been a ton happening in the Salesforce world. But seriously, did you see that comeback? Incredible!

Meanwhile, I thought for a second that I'd aim to break some speed records skiing down this mountain last week, but reason took over really quickly. Après-ski called instead.

If you're coming back to the non-sport world after your Olympic focus, I've got just the right beverage for your needs from the the PUB Crawl bar of knowledge. Enjoy!

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While Americans are taking the day to celebrate President's Day today, they're likely joining the rest of the world watching more records broken at the Olympics. Or studying up on their Salesforce knowledge!

Take a break from your work and perfecting of your curling game to check out this week’s PUB Crawl!

Don't forget, you can have the goodness of the PUB Crawl delivered into your inbox each Monday morning by subscribing today!

As the sun rises over the City by the Bay, I'm waking up to another day realizing that my dream of hurtling down a tube of ice still is left unfulfilled. I'm blaming outward-pointing feet for that.

At the same time, its Valentine's Day week here in San Francisco and the rest of the US. So, a little shout-out to the open source supporters in the NPSP Day, Power of Us Hub, and of course, the PUB Crawl subscriber community. Your energy and generosity keeps our non-profit community moving forward successfully. Much love to you.

As you dive into this week’s PUB Crawl, consider what you love most about the HUB or the Salesforce community. Maybe even share a virtual hug of support in the HUB. Then, grab a warm morning beverage and enjoy this week’s content roundup!

Don't forget, you can have the goodness of the PUB Crawl delivered into your inbox each Monday morning by subscribing today!

For those who cheered for "sports!" (and maybe "commercials!") last night, let me bring you up to speed on the action from last night's Super Bowl. Justin Timberlake dressed like a hipster hunter, one kid summarized our world's use of smartphones, and the birds defeated the revolutionaries.

With that cultural summary behind us, put your laptop on that empty pizza box (which can now be recycled in my home city of DC!), and walk through Salesforce knowledge sharing with me in this week's PUB Crawl!

Don't forget, you can have the goodness of the PUB Crawl delivered into your inbox each Monday morning by subscribing today!

With the significant changes to the U.S. tax system fostering predictions of a fall in charitable donations in 2018, it is critical that nonprofit fundraisers get the absolute most out of all of their fundraising activities. This includes maximizing the effectiveness of your online donation pages. One way to get smart, actionable data about your online fundraising efforts is to do A/B testing.

In this how-to recipe, we walk through steps for utilizing Campaign Hierarchies in Salesforce to evaluate A/B tests of your online donations form. This recipe focuses on two metrics: number of donations and total amount donated. For eleven more metrics addressing recurring donations, new donors, and more plus details on creating the A/B tests themselves, watch our free webinar, Six Ways to Get Smarter with Your 2018 Fundraising.