online advocacy
Posts categorized as online advocacy
by Tim Forbes
on March 11, 2015
Large nonprofits often have passionate volunteers who are eager to help out. There are a lot of different ways to engage and inspire those volunteers. With more young volunteers looking to their mobile devices for information, it may seem like social media is the key to success. However, good old email can be enough to get people going, assuming you follow some best practices. Nonprofit CRM software can help make this happen through automating many important processes.
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by Tim Forbes
on March 03, 2015
If you work for a charity or nonprofit, chances are, there's a day in the calendar year that's dedicated to your organization's cause. According to NP Tech for Good, 64 known cause awareness days take place throughout the year. With two months worth of causes, it's a lot of recognition to go through. That's not even including some of the awareness months out there. The cause days are so frequent that some causes share the same day. Consider our personal favorite, World Penguin Day, which shares April 25 with World Malaria Day. Okay, it's not the best, but we'll take it.
So how do you play up your cause over the course of that day? Preparation helps, but here are a couple specific ways of going about it.
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by Tim Forbes
on February 26, 2015
You know that Facebook is one of the main resources for developing a strong rapport with your constituents. With more Likes attached to your page, there's a chance more people are looking at your mission and cause, increasing the potential for additional volunteers as well as donations. A lot has changed in recent years, and as Business Insider notes, the recent restructuring of the news feed has resulted in significant challenges for nonprofit organizations. But that doesn't mean you should throw in the towel when it comes to that social media channel. Here are some ways to make sure you're still reaching out to customers through the feed and beyond.
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by Tim Forbes
on January 21, 2015
Every nonprofit, including yours, are likely still envious of the ALS Association. Last year's Ice Bucket Challenge campaign not only raised a significant amount of cash for the organization, but brought a huge amount of attention to the condition also known as Lou Gehrig's disease and its overall lack of research funding. Can you imagine what would happen if you could knock out two birds with one stone like that for your cause?
You don't need buckets of ice for a good viral campaign.
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by Tim Forbes
on January 11, 2015
Before we truly put an end to 2014, let's remember the best moments.
While some people like to think that looking back on 2014 is strictly limited to December, we at PICnet believe that a year-in-review should happen in January. After all, December is part of the year, so it's rather silly to consider the year finished before the ball actually drops. In any event, 2014 was a big year for us and we saw a lot of things happen in the nonprofit sector, from payments to petitions. Here are some of our best articles from the last year. We think you may find them enlightening and fun.
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