It’s been a long year, and like us, you’re probably eager to see 2021. To send 2020 off in style (or with “good-riddance”?), we thought we’d go through the past two years and look at the philanthropic landscape. And wow do we have some great news to share with you!

Here are some of the key statistics and takeaways we think are important to keep in mind as you lead your nonprofit in fundraising and donor care.

It’s certainly the most wonderful time of the year for nonprofits! Nearly one-third of all giving occurs in the month of December, and twelve percent comes in over the last three days of the year alone!

As a development professional, you’re probably well versed in all the statistics about how important end of year fundraising is for your organization. There’s a lot of pressure in those numbers, right? Don’t worry! We’ve got a handy 7-step fundraising checklist for you to run through as you set up your year-end drives.

Is your organization excited for the opportunity of a #GivingTuesdayNow worldwide event on May 5, 2020, to bring in much needed fundraising this year, but also dealing with a sea of change from the coronavirus' impact on our nonprofit community?

Not sure how to make sure you don't miss the boat on this new version of #GivingTuesday while also needing to move fast to prepare for it while tackling too many other things right now?

Giving Tuesday Now (or #GivingTuesdayNow depending on your love of hashtags) is the first day of giving organized by the same people who created #GivingTuesday, with a focus on boosting fundraising and support for the nonprofit community that so often works behind the scenes during crises such as COVID-19.

With more than $2 billion raised by organizations during #GivingTuesday 2019, it's likely that #GivingTuesdayNow will give a much-needed boost to participating nonprofit organizations.

This first attempt at a unique off-cycle #GivingTuesday event will happen on May 5, 2020, and will be a global event with participation from organizations around the globe.

If you're already burning the candle at both ends and need help with lift-off for #GivingTuesdayNow fundraising ideas, you're in the right place.

"Giving Days" are fun, community-wide variations on crowdfunding. It’s a 24-hour period when a nonprofit focuses on mobilizing its network to raise money for the cause. The best known "giving day" across the globe is Giving Tuesday, of course; however, more cities, regions, universities are hosting their own Giving Days to benefit nonprofits in their geographic area.

While Giving Days aren’t really new, they've grown in popularity over the past few years. Now, many organizations participate in at least one local or regional Giving Day as part of their annual fundraising plan.

Giving Days benefit the entire community as well as the charities that receive vital funding! With the right planning and preparation, your organization can raise a lot of money by participating in (or hosting your own) Giving Days. Perhaps more valuable is the publicity and visibility that comes with these types of events.

We unpacked some of the reasons why Giving Days are worth your time and gathered some tips and tricks to help you get the most out of participating in a Giving Day event.

GivingTuesday began in 2012 as a grassroots movement to inspire people to give their time, talents, and finances to support causes and nonprofits they believe in. The movement quickly grew into a global effort, with millions of people around the world participating.

The heart behind GivingTuesday is to unite people around a holiday centered on giving back during the season of consumerism and shopping (Black Friday and Cyber Monday). Since 2012, GivingTuesday efforts raised over $1 billion online in the United States alone! In 2018, nonprofits, schools, and organizations raised over $380 million online. The average gift size was $105.

We’re excited to help you mobilize your volunteers, donors, and fans this GivingTuesday. No matter how big or small, your organization matters. GivingTuesday is an excellent opportunity to rally the troops, raise awareness about your cause, and bring in some year-end donations. Here are some tips for creating a successful GivingTuesday campaign.