Fundraising Weekly - Dec 12, 2023

Fundraising Weekly Newsletter

Issue 176

Happy Tuesday, Fundraisers! We’re in the final stretch of 2023! Make sure you’re covered with our End-of-Year Fundraising Checklist.

As always, our goal is to equip you with invaluable tips and strategies to make your fundraising efforts not only impactful but also enjoyable. Scroll down to explore innovative ideas, proven techniques, and expert insights that will elevate your fundraising game and bring your initiatives to new heights this year and beyond.

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Great Fundraising Posts

Creating a Strong Voice in Nonprofit Website Content: 4 Tips

Soapbox Engage (Soapbox Engage)

Your brand voice encompasses how you communicate your cause, your values, and your organization’s personality. Every nonprofit has its own unique brand voice. This blog post explains how to tap into this voice on your nonprofit website to successfully connect with your organization’s audience.

Fundraising Metrics vs. Natural Rhythms of Philanthropy

Jim Langley (Market Smart)

Measuring and documenting your fundraising metrics is important. However, sometimes we may overmeasure, or measure the wrong things. In this blog post, Jim identifies the places we may overmeasure when we should be noting the natural rhythms of philanthropy instead.

5 Types of Phrases to Avoid in Donor Stewardship Messages

Jenny Russ (fundraisingIP)

You should build a donor journey and stewardship process that is inviting, welcoming, and respectful at every turn. This blog post offers five types of phrases to avoid so you don’t send your donors generic, confusing, or condescending messages.

How AI is Changing Non-Profits

Teresa Meyer (GiveCentral)

Artificial Intelligence (AI) is changing our world, and the nonprofit industry is no exception. In this blog post, Teresa shares many of the ways nonprofit organizations are using AI to their benefit.

7 Benefits of Salesforce Managed Services for Nonprofits

Soapbox Engage (Soapbox Engage)

Salesforce is the #1 CRM provider, and helps nonprofits to streamline their processes and increase efficiency. But managing Salesforce is an ongoing journey, not a one-time effort. This blog post highlights seven benefits of utilizing Salesforce Managed Services.

A Procrastinator’s Guide to Year-End Fundraising

Steven Screen (The Better Fundraising Co.)

Ideally, you’re already well into your year-end fundraising campaign. However, there could be multiple reasons why that’s not the case for you and your organization. In this blog post, Steven shares what you can do now if you’re just getting started.

5 Tips to Use Your Digital Annual Report as a Marketing Tool

Julia Claire Campbell (Marketing for the Modern Nonprofit)

A well-designed annual report not only recounts your nonprofit’s successes, challenges, and progress made through the past year but it can also serve as a crucial audience outreach tool to deepen supporter relationships and lay the groundwork for continued engagement. This guide shares the five best practices for designing an effective annual report that serves your marketing goals.

Donor-Centered Fundraising: What’s It About Really?

Jeff Brooks (Moceanic)

A lot of fundraising professionals talk about “Donor-Centered Fundraising,” but that doesn’t mean everyone is clear on what it is. In this blog post, Jeff breaks down what Donor-Centered Fundraising really means, and how you can implement it within your organization.

4 Common Recurring Gift Bloopers

Erica Waasdorp (NonProfitPro)

Year-end fundraising is a time with a lot of communication that can result in a lot of great wins—with a lot of opportunity for mistakes. In this blog post, Erica shares four common mistakes fundraiser makes as it pertains to recurring monthly gift solicitation.