Matching gifts offer incentives for both the nonprofit and the donors! Organizations enjoy basically doubling donation amounts, and donors get the satisfaction of knowing their contributions are going even further. If the matching gift comes from a business, the company gets to enjoy some tax breaks.

It’s a win-win-win situation!

Matching can be an excellent way for development professionals to boost their funding campaigns. It's surprising how many organizations leave money on the table by not helping their donors participate in corporate matching gift programs.

Let’s dive into the ways you can start taking advantage of corporate matching gifts right away.

Any development professional and fundraiser will tell you that networking is the not-so-secret key to nonprofit fundraising success. Easier said than done, right? You don't want to be one of "those" fundraisers who seem pushy or too forward about it all.

Some people are more natural networkers than others, but it's a skill that just about anyone can master. The most successful development professionals focus on sharpening their communication and networking skills so they can get the most out of all types of events and gatherings.

We rounded up some tips, tricks, and networking rules to help you take your skills to the next level.

Have you ever seen a fundraising campaign that feels like, well, it’s just kind of sitting there? You know it’s an important cause, but there isn’t any "there" there in the messaging. Nothing is compelling you to take action, bringing together a coherent story.

It can all feel a bit, well, empty.

Launching your fundraising campaign without a theme is almost as tragic as having a cute cuddly puppy without a name, or a house with no foundation. Sure, the puppy is still adorable and cuddly, and the house might have some great features. If there's no way to introduce your puppy to your friends, and no firm foundation to keep the house stable, people have this missed connection that they can’t always point to, but they can feel.

We hope you haven't committed this fundraising faux pas yet, but even if you have, all is not lost. We gathered some of the industry best practices and recommendations by fundraising experts to help you come up with an exciting and effective theme for your next fundraising campaign.

Crowdfunding is fast becoming one of the most popular (and useful) fundraising strategies for all kinds of nonprofits. In 2018, 46% of millennials and 45% of GenXers gave to crowdfunding campaigns. It has the potential to bring in a lot of money, help you expand your network, and raise awareness of your cause all at the same time!

First introduced to help entrepreneurs and inventors attract investors and raise money to launch their business, the approach has grown substantially, with some experts predict crowdfunding will become a $90-$96 billion dollar industry in the next few years!

We created this handy guide to help you avoid some of the common crowdfunding mistakes that nonprofits make when deploying a campaign. We’ve also gathered some industry best practices that will help make your campaigns more successful.

Did you know that 30% of all annual charitable giving happens in December? Ten percent of those donations come in the last three days of the year! Professional developers probably aren’t surprised by those statistics. Most nonprofits understand how critical year-end giving is to their annual fundraising goals.

With millions of dollars potentially at stake, nonprofit organizations must have an excellent strategy to get some of those coveted year-end donations. The great news is it’s never too early (or late) to start planning for the best year-end giving campaign yet!

We gathered some essential statistics every fundraiser should know about year-end giving and a few strategies to help you crush your fundraising goals.