Issue 168
Happy Tuesday, Fundraisers!
With Giving Tuesday just over a month away, it’s time to make sure your campaign is ready to go. You can consider using matching gifts to make your donations go further. But whatever approach you take, remember to communicate authentically with your supporters— giving is inherently a very personal act!
Scroll on down for more great fundraising content relating to donor segmentation, nonprofit IT, and fundraising emails. Enjoy!
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Great Fundraising Posts
How to Communicate Your Mission in Your Nonprofit's Bylaws
Tim Forbes (Soapbox Engage)
Nonprofit bylaws are vital to lead your organization, so they should align with your mission. Learn how to pair your bylaws and mission in this guide.
Why You Need to Segment Your Donors
Ann Green (Ann Green’s Nonprofit Blog)
All of your donors are not the same. If you talk to them all in the same way, you are hindering fundraising success. In this blog post, Ann explains why it’s so important to segment your donors, and how you should do it.
How Nonprofits Can Overcome Their 5 Biggest IT Challenges
Tony Doye (NonProfitPro)
Technology is important for nonprofits. It modernizes operations, helps you reach current and potential members, and gets you closer to achieving your mission. Unfortunately, many organizations make do with outdated technology. In this blog post, Tony shares the five biggest information technology (IT) challenges he’s witnessed and how you can solve them.
3 Proven Ways to Find and Convert New Donors
Maureen Wallbeoff (The ENGAGE Blog)
As a fundraising professional, finding new donors is likely always a goal. But, are your strategies working? If you could use some assistance, check out this blog post where Maureen shares how to use data, content, and technology to attract new supporters.
6 Nonprofit Conferences to Attend in 2024
Tim Forbes (Soapbox Engage)
Conferences are a great opportunity for nonprofit professionals to hone their skills, network with their peers, and learn innovative new strategies to help their organizations thrive. If that’s something you’d like to do, check out this blog post that shares conferences you can attend in 2024!
Your Donors Are Waiting to Hear From You
Jeff Schreifels (Veritus Group)
There are so many different strategies for major gift fundraising, that you may be missing one important one: reaching out to your donors! In this blog post, Jeff discusses how reaching out to your donors can be one of the most profound things you do.
2 Ways to Cut Through the Noise and Get Donors' Attention
Jeff Brooks (Future Fundraising Now)
Donor’s inboxes and mailboxes are packed with noisy communications vying for attention. You have to break through all that before you even have a chance of getting a donation. This blog post shares two ways you can cut through the noise.
Beware the Danger of Status Quo Fundraising
Roger Craver (The Agitator)
Fundraisers are facing declining number of donors, declining retention rates, increased costs, increased shortage of experienced staff and more. Amidst this problematic time, many are scared to try new things. However, that is the wrong approach. In this blog post, Roger explains how you may be falling into the status quo, and why you need to change that.
Beyond the Subject Line: More Secrets for Getting Your Fundraising Emails Opened
James Herlihy (Moceanic)
Email is the backbone of nonprofit digital fundraising. But it only works if your supporters open your emails. Previously, James explained how to write a compelling subject line. In this blog post, he shares the secrets beyond the subject line that will ensure more engagement with your emails.