Issue 112
Happy Tuesday, fundraisers! I am writing to you from the west coast because I’m here for Dreamforce, the world’s largest software conference. And I’m ready to take a three-day deep dive into the world of nonprofit tech, Salesforce nonprofit offerings, and top fundraising tools.
Speaking of, I recently stumbled across this blog post about top affordable and free fundraising tools for nonprofits. We wrote it a couple years back to help nonprofits navigate the beginning of Covid-19, but it’s never a bad time to improve your online fundraising tools and processes. I hope you find it useful!
Scroll on down for more great fundraising content. And let me know if you have any San Francisco food recommendations— I’ll be here until Thursday!
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Great Fundraising Posts
10 Best Practices for Nonprofit E-Commerce
Tim Forbes (Soapbox Engage)
The world of fundraising gets more competitive each year. Many nonprofits have begun adding online stores as a way to diversify their fundraising streams. In this blog post, Tim details the best practices for e-commerce.
Follow These 4 Steps to Determine Target Ask Amounts
Erin Crotty (NonProfitPro)
Including a target ask amount can feel tricky for any fundraiser, as many feel that it may come off as “greedy.” But if you don’t ask for a specific amount, you’re not letting donors know what you need. This blog post offers 4 steps to help you best determine the right target ask amounts for your donors.
5 Nonprofit Website Design Tips for New Organizations
Murad Bushnaq (Soapbox Engage)
Website design is crucial to the experience of someone who is navigating your site. But if you’re just getting started, it can be hard to know what’s best. Luckily, this blog post offers 5 tips for new organizations designing their websites.
5 Must-Haves to Properly Support Your Fantastic Frontline Fundraiser
Richard Perry and Jeff Schreifels (Veritus Group)
Some non-profit leaders think that if they hire the right frontline fundraiser, all of their donor relationships would be a success. But that’s not true! There are many pieces to the puzzle of effective giving programs, beyond one fantastic fundraiser. In this blog post, Richard and Jeff offer a list of what you need to support a frontline fundraiser.
New Tricks for “Old” Fundraisers
Roger Craver (The Agitator by DonorVoice)
If you’ve been fundraising for a long time, you may use the adage “you can’t teach an old dog new tricks” to resist changes that people claim will enhance your fundraising. But best practices aren’t forever, and it’s important to take risks and try new things for potentially better results. In this blog post, Roger offers tips and urges us to try something new.
Keep Your Eye on These 5 Website Data Metrics + Tips
Gabrielle Perham (The Fundraising Coach)
Your online presence is incredibly important to your nonprofit organization. And there’s always room for improvement. In this blog post, Gabrielle shares the 5 website data metrics to keep your eye on so you can continuously improve your experience for the donors who visit your site.
The Seven Principles of Advancement Leadership
Jim Langley (Market Smart)
Advancement leaders play a very important role in setting the tone for their team, and subsequently the rest of the organization. In this blog post, Jim offers what he believes to be seven most important principles for advancement leaders.
What Will Trigger Mega Donors to Unlock Early Capital Campaign Gifts?
- (Gail Perry Group)
When it comes to a capital campaign, the question of getting mega gifts from high net-worth donors is what’s on everyone’s mind. This blog post offers a detailed breakdown of one of the most important factors to getting an early capital campaign gift from a mega donor.
Stop Looking for a Fundraising Magic Bullet
- (The Fundraising Authority)
Fundraisers may often be looking for a “magic bullet” for their fundraising– the one thing that will make them set for the year. Unfortunately, that’s a losing strategy that will not result in a thriving nonprofit. This blog post from The Fundraising Authority shares how to avoid the trap of waiting for a magic bullet.