With 30% of all donations coming in during the final month of the year, your development team may be in a tailspin to get ready. We’ve got your fundraising survival kit to help you sail through the end of the year. In this webinar recording from veteran fundraiser, Marisa Taylor, learn tips, tricks and ideas on how to make this your best year yet. Learn what tools she’s implemented to increase end of year giving and mobilize donors.
In this 30 minute recording, we will go over the seven steps to closing out 2016 with a bang:
- Set realistic goals for your end of year campaign
- Develop your communications timeline and plan
- Craft a clear call to action incorporating your Soapbox Donations app
- Make your donation form simple, easy and responsive across all devices
- Run basic A/B testing to make sure your content will inspire action
- Activate your allies and potential partners to work on your behalf
- Personalize your follow up thank you communications for donors
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