Inspiring healthy community by connecting humans and nature

Crosscut Mountain Sports Center is a year-round mountain hub that provides recreation, sports training, and outdoor education opportunities through facilities and trails. As a nonprofit, they work to serve the community, steward shared lands, and provide connection, solitude, and inspiration to people of all ages, abilities, identities, and backgrounds.

With a large part of Crosscut’s mission focused on engaging and expanding their community members, Crosscut knew they wanted to improve their process for selling season passes. As a small nonprofit undergoing rapid growth, they also knew they would need to streamline their online donation process to support and extend their reach.

Providing access to nature with the Soapbox Engage Shop app

Crosscut offers daily and seasonal rates for all activities, with special perks and access to facilities for season pass holders. They wanted to make purchasing season passes a simple, positive experience that captured and safely organized user data inside Salesforce, their Customer Relationship Manager.

The Soapbox Engage Shop app not only offers smooth Salesforce integration on the backend, but allows for a gorgeous, branded user experience on the front end. Customers can easily shop online for individual or family/group passes, adding one or multiple items to their shopping cart.

With the ability to offer unlimited products across different stores, Crosscut can sell many types of passes, including adult passes, youth and child passes, military passes, student passes, senior passes and more. They even have an option to add a donation to the pass order.

Valuable consumer insight with Salesforce integration

With automatic Salesforce integration, the Soapbox Engage Shop app instantly saves order details to Salesforce for tracking, fulfillment, and follow-up. When a Crosscut supporter makes a purchase, their billing, shipping, and contact information is securely saved inside Salesforce as a Contact or a Lead. Easily accessible contact information encourages more communication between Crosscut and their supporters, leading to strengthened relationships with the individuals who fund the Crosscut mission.

By associating order forms with Salesforce Campaigns, Crosscut also has access to easy, accurate tracking and reporting. They can view reports showing which marketing efforts or products generate the most sales. This business insight can help guide their marketing strategy, boost their sales, and ultimately help them achieve more good in their gorgeous, mountainous corner of the world.

Funding nature access with the Soapbox Engage Donations app

Sharing a love of nature, outdoor recreation, and community is at the heart of the Crosscut mission. Donating to Crosscut directly supports conservation, recreation, education, and the maintenance of their facilities. With the use of Soapbox Engage Donations app, Crosscut has streamlined their gift entry process to create a beautiful, intuitive experience for their donors. Automations allow Crosscut staff members to spend less time on data entry or donation processing and more time on donor cultivation.

The Soapbox Engage Donations app provides timely and accurate data in the Crosscut Salesforce Org. Customization capabilities have helped Crosscut maintain a precise and consistent brand experience across all of their donation forms. The forms are lightweight and mobile friendly, making a perfect, intuitive experience for donors on any device. All these features come together to ultimately help Crosscut further their community impact.