Peer-to-Peer Fundraising | Soapbox Engage - Nonprofit P2P Fundraising Software
Peer-to-Peer Fundraising

Convert Supporters into Fundraisers with P2P Fundraising

Soapbox Engage gives every P2P fundraiser a personal campaign page, team leaderboard, and social sharing tools, with every dollar syncing automatically to Salesforce or Microsoft Dynamics.

S

Sarah's Fundraising Page

Supporting Annual Run for Hope 2026

Progress $2,400 of $3,000

80% to goal

Team Leaderboard
🥇 Sarah M.
$2,400
🥈 Michael T.
$1,800
🥉 Jennifer R.
$1,550

Watch peer-to-peer fundraising in action

A quick walkthrough of how supporters create, personalize, and share their fundraising pages with Soapbox Engage.

👥 For Fundraisers

Personal pages that motivate and convert

Every supporter gets their own branded fundraising page in seconds, no technical skills required

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Sarah's Page

Annual Run for Hope 2026

"I'm running 5K to support the youth programs that changed my life. Help me reach my goal!"

$2,160 raised Goal: $3,000
24

Donors

72%

To Goal

8

Days Left

Facebook

Twitter

Email

PERSONAL CAMPAIGN PAGES

Every supporter gets a page they're proud to share

Supporters launch their own fundraising page with a personal story, goal, and progress bar. The page is ready to share the moment they sign up, with no extra steps.

Instant Page at Sign-Up

Generate a ready-to-share fundraising page with the supporter's name, goal, and your branding the moment they opt in at sign-up.

Personalized Appeals

Let fundraisers add a personal message and goal amount so their page resonates with their own network.

One-Click Social Sharing

Share fundraising pages to Facebook, Twitter, and email in a single click to reach donors outside your existing base.

TEAM FUNDRAISING

Rally teams to raise more together

Supporters form teams, each with a shared fundraising goal and its own leaderboard. Friendly competition drives more engagement and more dollars.

Shared Team Pages

Give each team a campaign page showing the group total, individual member pages, and progress toward the team goal.

Live Leaderboards

Rank teams and individual fundraisers publicly in real time to fuel friendly competition and keep supporters engaged.

Easy Team Joining

Let participants form a new team or join an existing one right in the sign-up flow, lowering the barrier to entry.

Team Leaderboard

Campaign Total
$18,420
of $25,000 goal
🥇
Team Phoenix
12 members
$6,840
🥈
Team Sunrise
9 members
$5,210
🥉
Team Summit
8 members
$4,370

Annual Run for Hope 2026

Saturday, September 20 at 8:00 AM

5K Individual Entry $35
Launch a personal fundraising page?

Rally your supporters and help us reach our campaign goal

Your Goal
$500
Campaign Goal
$50,000
BUILT INTO EVENTS

P2P fundraising built into every event registration

P2P campaigns pair naturally with events. Soapbox Engage builds fundraising page creation into the event registration flow so supporters become fundraisers in the same step.

Fundraiser Opt-In at Checkout

Prompt registrants to launch a personal fundraising page the moment they complete their event purchase, no re-entry needed.

Participant-Level Reporting

Connect registration and fundraising page data so every dollar raised ties back to the participant and event.

Works with Any Event Format

Support 5Ks, walk-a-thons, galas, golf tournaments, and virtual campaigns, every event format in Soapbox Engage's Events app.

🌟 For Nonprofit Staff

Launch and manage campaigns without a developer

Full control over your P2P campaign from an intuitive admin panel. Set up in hours, not weeks.

Campaign Settings

Campaign Name
Run for Hope 2026
Campaign Goal
$50,000
Default Participant Goal
$500
Campaign Features
Team fundraising
Leaderboards
Social sharing
Email notifications
CAMPAIGN MANAGEMENT

Set up your campaign in minutes, not weeks

Configure your campaign goal, page branding, fundraiser defaults, and team settings from a single admin panel. No developer required.

Branding and Goal Setup

Set campaign name, logo, banner, fundraising goal, and fundraiser default amounts from the admin panel.

Automated Fundraiser Emails

Notify fundraisers automatically when they receive a donation, hit a milestone, or fall behind their goal.

Real-Time Campaign Dashboard

Track total raised, top fundraisers, team standings, and donation counts across your campaign from a single live dashboard.

🔗 For CRM Administrators

Every donation flows directly into your CRM

Real-time Salesforce and Microsoft Dynamics integration. No exports, no manual entry, no data gaps.

Every donation made through a P2P page syncs to your CRM instantly as Contacts, Opportunities, and Campaign Members. Soft credits are handled automatically so your fundraiser records stay accurate.

Real-Time CRM Sync

Sync donor gifts to your Salesforce or Dynamics instance the moment the transaction is processed, no batch jobs required.

Automatic Soft Credits

Assign automatic soft credit to P2P fundraisers in Salesforce so your major gift pipeline reflects who influenced which gifts.

Complete Donor Journey Tracking

See every touchpoint in your CRM, from first-time P2P donor to major gift prospect, for better-timed follow-up.

NPSP, NPC, and Dynamics Support

Work with Salesforce NPSP, Salesforce NPC, and Microsoft Dynamics. Map data to your existing field structure, not the other way around.

MC

Michael Chen

Contact • P2P Fundraiser

SYNCED
P2P FUNDRAISING HISTORY

Run for Hope 2026

Raised $1,800 of $2,000 goal

Fundraiser

Annual Gala 2025

Raised $950 • 12 donors referred

Fundraiser

Donation via Sarah's Page

$100 • Soft credit to Sarah M.

Donor
2

Campaigns Fundraised

$2,750

Total Raised

Built for the peer-to-peer campaigns nonprofits run

From endurance events to virtual campaigns, peer-to-peer fundraising works across every format

Endurance Events

5Ks, walk-a-thons, bike rides, and marathons with team and individual fundraising pages

Galas and Events

Table-level and individual fundraising pages tied directly to gala registrations

Virtual Campaigns

Stand-alone online campaigns with no in-person event required, great for year-end and giving days

Alumni Campaigns

Class-level fundraising pages and team leaderboards that leverage alumni networks and friendly rivalry

Tributes and Memorials

Personal tribute pages that let supporters fundraise in honor or memory of someone they care about

Giving Days

Time-limited campaigns with countdown timers, live progress totals, and real-time leaderboards to build urgency

🔌 Integrations

P2P fundraising that plays well with your stack

Soapbox Engage connects with the tools your team already uses.

CRM Platforms

Salesforce
Salesforce NPSP
Salesforce NPC
Microsoft Dynamics

Payment Processors

PayPal
Stripe
Authorize.net
Braintree
Cybersource
IATS
TouchNet

Marketing & Analytics

Google Analytics 4
Salesforce Pardot
Facebook Pixel
Mailchimp

Soapbox Engage Apps

Events
Donations
Auctions
Live Displays

Peer-to-Peer Fundraising FAQs

Common questions about running P2P campaigns with Soapbox Engage

Peer-to-peer (P2P) fundraising is a campaign model where supporters create their own personal fundraising pages and ask their own networks to give on your organization's behalf. Instead of donors hearing from your nonprofit directly, they hear from a friend, coworker, or family member, which extends your reach well beyond your existing donor base.

Soapbox Engage integrates directly with Salesforce and Microsoft Dynamics, syncing every gift, fundraiser, and team in real time. Campaign records can be automatically generated for both the team pages as well as the individual fundraising pages.

Yes. When a supporter opts in during registration or sign-up, Soapbox Engage generates a personal fundraising page automatically, pre-filled with their name, goal, and your branding. Fundraisers can then personalize their page with their own message and share it directly to Facebook, Twitter, and email.

P2P fundraising works well for 5Ks, walk-a-thons, bike rides, and marathons, as well as galas, virtual campaigns, alumni class challenges, tribute and memorial fundraising, and time-limited giving days.

Participants can form a new team or join an existing one right in the sign-up flow. Each team gets its own campaign page showing the group total, individual member pages, and progress toward the team goal, while public leaderboards rank teams and individual fundraisers in real time to fuel friendly competition.

Peer-to-Peer Fundraising is an add-on to the Soapbox Engage Donations. Visit our pricing page for full details, or schedule a conversation with our team to find the right setup for your organization.

See peer-to-peer fundraising in action

Schedule a personalized demo to see how Soapbox Engage handles your P2P campaigns, from supporter page setup to CRM sync. We'll show you what it looks like for your organization.

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