Fundraising Weekly - April 23, 2024

Fundraising Weekly Newsletter

Issue 195

Happy Tuesday, Fundraisers!

It’s that time of the week once more! Time to level up on your fundraising skills and learn from industry experts. Want to improve your donor qualification process? Need to find ways to make your nonprofit standout in a world packed with information and causes? Or is it time to develop a strategy focused on Gen Z, the next generation of donors? Wherever you are in your nonprofit journey, the Fundraising Weekly has your back!

You can receive the Fundraising Weekly newsletter each Tuesday by subscribing today!

Great Fundraising Posts

5 Donor Qualification Best Practices for All Nonprofits

Soapbox Engage (Soapbox Engage)

Identifying and building relationships with major donors over time helps ensure your organization can meet its fundraising goals and keep growing sustainably. But you have to approach this kind of relationship-centric fundraising efficiently to preserve your nonprofit’s precious time and resources. That’s where donor qualification comes in. This post serves as a guide with five best practices to improve your nonprofit’s approach.

How to Prevent Donor Fatigue in Your Capital Campaign

Andrea Kihlstedt (Capital Campaign Pro)

If launching a capital campaign, donor fatigue is a legitimate concern. How can your campaign succeed if your donors are tired of being asked to give? However, fundraising is not just about the money. In this blog post, Andrea explains how to tap into what else fundraising is about, and offers five ways to prevent donor fatigue.

How Your Nonprofit Can Stand Out in a Sea of Information

Ann Green (Ann Green’s Nonprofit Blog)

Our world is packed with information—maybe even too much. As a nonprofit fundraiser, it’s important to communicate with your donors regularly. But in this sea of information, they might miss your messages. In this blog post, Ann offers several ways to help your nonprofit stand out so that doesn’t happen.

Appealing to Major Donors: 3 Tips for Major Gifts Officers

fundraisingIP (fundraisingIP)

If your organization struggles to reach funding goals despite hosting many events and managing multiple campaigns, it could be a sign that you need to focus on major donors. However, interacting with and soliciting major donors is daunting—how do you convince a major donor to give you their support? This blog post offers three great tips for appealing to major donors.

Big Capital Campaign Asks: How to Reduce “Surprises” and Prepare Your Donor

Gail Perry Group (Gail Perry Group)

If you’re embarking on a capital campaign, you may wonder how to know a lead prospect is ready to be asked. A lot is on the line during a capital campaign, and you don’t want anyone to be surprised. This blog post offers advice to reduce the uncertainty and ensure your donor is ready to consider your ask.

The Type of Board Member Who Can Transform Your Fundraising (In a Good Way)

Jeff Brooks (Moceanic)

As a fundraising professional, you may not think you need any additional support outside of your team. However, having a board member who is a professional fundraiser can actually be a huge help. In this blog post, Jeff explains how having a professional fundraiser as a board member can be a huge advantage.

Search Engine Optimization SEO for Nonprofits: 3 Best Practices

Julia Claire Campbell (Marketing for the Modern Nonprofit)

Your website is a central information hub where people can learn more about the history of your organization, your mission, and how you serve the community. But only if they can find it first! In this blog post, Julia explains how Search engine optimization (SEO) is crucial for nonprofits to increase online visibility, attract more supporters, and raise awareness about your cause. She offers 3 SEO best practices tailored to nonprofit organizations.

Don’t Just “Find” Donors; Build Relationships for Lasting Impact

Jim Langley (Market Smart)

You may often wonder where you can “find” donors. However, donors don’t come ready-made. The best way to find a donor is to discover those who have a history of supporting a cause or purpose similar to yours. In this blog post, Jim shares how you can make that initial connection and then build a relationship from there.

Gen Z Generosity: 5 Ways Nonprofits Can Engage the Next Generation of Donors

Frank Mumford (NonProiftPro)

Gen Z is redefining what it means to be philanthropic. They are poised to be an exceptionally generous group of people. It's important for fundraisers to capture the passion and attention of these young donors to earn their support. This post explore five ways to reach and engage Gen Z donors.