Fundraising Weekly - Dec 5, 2023

Fundraising Weekly Newsletter

Issue 175

Happy Tuesday, Fundraisers!

As the excitement of Giving Tuesday begins to settle, we're excited to dive into the next chapter of year-end giving before seeing what 2024 has in store. As you know, the work of a nonprofit is ongoing, and community is what propels that work forward. Here are some tips on how to engage your community and express your gratitude post-contribution.

Scroll on down for innovative fundraising techniques and the latest trends shaping philanthropy.

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Great Fundraising Posts

Timeline for Giving Tuesday Donor Follow-up

Soapbox Engage (Soapbox Engage)

You may think Giving Tuesday is fully in the rearview mirror, but not quite. Following up with Giving Tuesday donors is one of the most important parts of the process! This blog post offers a timeline to stay engaged with Giving Tuesday donors through the end of the year.

3 Tips to Make Sure Your Nonprofit’s Tech Is Up to the Task — Even In a Crisis

NonProfitPro (NonProfitPro)

Serving those in need is the point of nonprofit organizations, and you want to be able to do that especially in times of crisis. In order to be ready to serve in an emergency, you need to have technology to ensure your success. This blog post offers three tips to make sure your tech is ready for a crisis situation.

10 Reasons Your Fundraising Is Not Working and What to Do About It

Richard Perry (Veritus Group)

Has your fundraising been a struggle this year? Are you thinking you may not meet your year-end goals? You may be making some common mistakes. In this blog post, Richard identifies ten reasons your fundraising may not be working, and how you can change that.

Matching Gift Hot Mess

Kevin and Kik (The Agitator)

Matching gifts can be a great boost to your fundraising campaign. But simply saying the words “matching gift” does not automatically grant you the boost. This blog post provides an example of a campaign that did not advertise their matching gift well, and highlights problems you can avoid in the future.

How To Attract Donors For Your Nonprofit’s Success

Jamie Cohen (Nonprofit Hub)

Attracting new donors to your nonprofit isn’t about luck—it’s about strategy. This blog post offers tried and tested methods to attract donors to your cause, covering everything from harnessing the power of social media, to hosting fundraising events and connecting with corporate sponsors.

Salesforce New Nonprofit Cloud Tips: Contacts vs. Person Accounts

Soapbox Engage (Soapbox Engage)

Salesforce recently announced a new vision for Nonprofit Cloud, with new features to meet the needs of nonprofits. This blog post walks through the new features of “Person Accounts,” and explains how it will be useful to your organization in fundraising.

4 Almost Magical Ways to Get People to Read Your Fundraising Emails

James Herlihy (Moceanic)

You spend so much time crafting the best fundraising email that is sure to inspire lots of donations… but then hardly anyone opens it, and you don’t bring in much. Does that sound familiar? If so, check out this post from Moceanic that offers four ways to get people to open and read your fundraising emails.

Unlocking Generosity: 3 Steps to Inspiring In-Kind Donations

fundraisingIP (fundraisingIP)

There are likely many people who support your mission and want to contribute, but can’t offer a monetary gift. But that doesn’t mean you can’t use their generosity! This blog post offers three steps to help you inspire these community members to make useful in-kind donations.

Think Big (but Start Small) with Nonprofit Innovation

Leigh Brown Perkins (The ENGAGE Blog)

There are so many technological advances flooding the market, that you may be feeling pressure to adapt and innovate. But how do you determine what’s worthwhile and what’s a distraction from your mission? In this blog post, Leigh offers seven steps to help you think big, but start small, when it comes to innovating your nonprofit organization.