Soapbox Engage Blog

Issue 121

Happy Tuesday, Fundraisers! This time next week, we will be upon the biggest fundraising day of the year, Giving Tuesday! I’m so excited for you all to witness the payoff of your hard work. I know your Giving Tuesday campaigns are simply fantastic!

In the meantime, scroll on down for this week’s selection of top fundraising content. We have fundraising tips relating to awareness campaigns, donor thank you letters, Google grants, and starting a nonprofit. Enjoy!

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Great Fundraising Posts

Launching an Awareness Campaign: 4 Marketing Tactics

Tim Forbes (Soapbox Engage)

Awareness campaigns help your nonprofit spread the word about your cause, acquire new supporters, and expand your reach. This blog post offers four strategies to run a successful awareness campaign.

5 Tips to Improve Your Giving Tuesday Communications

- (fundraisingIP)

Giving Tuesday is next week! Ideally, you’ve already finalized all your communications for this global day of giving. But we know that things happen, and you might still be working on them. This blog post offers 5 tips to improve your communications!

The Worst Way to Start a Major Gifts Fundraising Call

Kevin Fitzpatrick (Market Smart)

When it comes to fundraising, little things can make all the difference when it comes to interacting with donors. In this blog post, Kevin offers an important tip about your fundraising calls.

13 Top Secrets of Donor Thank You Letters Revealed

Claire Axelrad (Clarification)

The number one reason donors don’t give again is they aren’t properly thanked. In this blog post, Claire offers 13 secrets for your thank you letters to make sure you are nurturing those relationships.

Google Grant Compliance: What You Need to Know

Ann Green (Ann Green’s Nonprofit Blog)

In order to maintain a healthy Google Ad Grant account, you need to follow Google’s guidelines. This blog post shares everything you need to know about maintaining compliance with the program.

Should My Nonprofit Start a Blog? 6 Content Strategy Tips

Anne Stefanyk (care2)

A well-run blog is one of the best tools for spreading awareness for your nonprofit’s mission. It allows you to tell your organization’s story on your own terms. This blog post offers tips for starting your blog.

What You Need to Know to Start a Nonprofit [Updated for 2023]

Soapbox Engage (Tim Forbes)

If you’re planning to start a nonprofit, there’s a lot you have to know and make sure to take care of. This blog post features a checklist of what you need to know to start a nonprofit, so you’re prepared as we head into the next year!

Just Say No to ‘Thank-a-Thons’ and Other Harmful Gratitude Practices

Amy Eisenstein (Amy Eisenstein)

Thanking your donors properly is an essential part of fundraising. Some gratitude practices organizations engage in are ineffective and harmful. In this blog post, Amy elaborates on why to avoid certain practices, and offers better alternatives.

All You Need to Know About Donor Cultivation for Nonprofits

Margaret Chinggoulun (Give Central)

Donor Cultivation is a culture, not a process. This blog post offers an in depth guide to donor cultivation, to ensure your donor relations are as effective as they can be.